Basic SEO should be included in your website design. Header Tags, Title Tags, Meta Tags, (I know many consider them worthless but for now) Site Description, Site Map – Included!

Helping the client pick a decent URL  along with helping them write good content, will go far in making the website a success.

If the website doesn’t get visitors it is unsuccessful. If the search engines cannot find you, your site can be the most beautiful, high tech site around, it doesn’t matter, NO ONE CAN FIND IT.

There are a lot of companies out there who will build you a pretty site, make sure you find one that will also build a site that can be found, can be maintained and updated by YOU, if you so choose.

Outside of a few technical updates, you should be able to do it yourself if you want to, or teach someone on your staff to do it, or yes, hire the website person to keep it updated. But don’t be held hostage to your Website Designer.

To get a site like this, listen to your expert, if the expert acts like everything is a big secret that you cannot know about, or don’t need to know about, move on.